CODE BRO / CONTENT MARKETING
Useful content.
A voice of your own.
Help people understand your business and make an informed choice. Turn customer questions into clear pages, articles and campaigns—with a consistent voice and a practical plan.
Share your priorities. We’ll agree the content, review process and next step.
SERVICES & DELIVERABLES
Services we offer
Every engagement has an agreed scope. Explore the services below; we will clarify deliverables, responsibilities and costs in your proposal.
Content strategy & planning
Start with the questions your customers ask. Review existing content, agree useful topics and choose the formats and channels that suit your business.
Discuss this serviceWebsite copy
Explain what you offer, who it helps and what to do next. Write clear service pages, product information and landing-page copy with a consistent brand voice.
Discuss this serviceArticles & guides
Give readers practical answers they can use. Develop researched articles and guides with clear structure, relevant sources and useful links to the next step.
Discuss this serviceSocial media writing
Turn your ideas into captions, short posts and campaign messages. Adapt the wording to each channel and agree the publishing plan with your team.
Discuss this serviceVideo scripts
Make the message clear before filming begins. Plan the opening, story, spoken words and call to action for explainers, demonstrations or short videos.
Discuss this serviceAdvertising copy
Give your campaign a focused message. Develop headlines, descriptions and alternative angles that match the offer and destination, ready for agreed creative tests.
Discuss this serviceFROM QUESTION TO PUBLISHED CONTENT
Our content marketing process
A shared workflow with clear briefs, thoughtful review and approval before publication.
- 01
Discover
Understand your business, readers and existing content.
- 02
Plan
Agree topics, formats, briefs and delivery dates.
- 03
Create
Research, write and shape each piece around its purpose.
- 04
Review
Check facts, brand voice and feedback before approval.
- 05
Publish & learn
Share approved content and review what readers do next.
REPORTING THAT HELPS YOU DECIDE
See how your content helps.
Understand which topics bring relevant readers, what they explore next and where enquiries begin. Use those insights to decide what to improve or create next.
Discuss measurement & reporting
Who found the content?
Which topics and channels bring readers to your pages, and whether those visits are relevant to your business.
Who is taking the next step?
Which pages people explore next, what they download and when they enquire, where these actions can be measured.
What becomes qualified work?
Which enquiries become useful conversations, using the information your team shares. Content can support a decision without being its only cause.
Page views alone do not show business value. We explain the evidence, its limits and the next editorial priorities.
QUALITY BEFORE QUANTITY
Clear thinking.
Before the final draft.
Strong content starts with a useful question and reliable information. We clarify the brief, organise the message and review the evidence so each piece has a reason to exist.
Review business claims, tone and the next step before publication. Team scenes illustrate the collaboration and are not client results.
Discuss an editorial plan
FEES, ACCESS & RESPONSIBILITIES
A clear proposal.
Before you commit.
Start with one priority or a coordinated editorial plan. Your proposal defines the content, production needs and responsibilities before you commit.
- Formats, topics and agreed content quantities
- Research inputs, brand guidance and review rounds
- Writing, design and publishing included in scope
- Approval owners, delivery dates and content rights
Design, filming, paid distribution and specialist review are included only when listed. We agree content rights and handover. Rankings, traffic and sales are not guaranteed.
Request a scoped proposalWORKING TOGETHER / WORLDWIDE
Let’s talk about
your business.
Share your website, audience and content priorities. We can work remotely and agree languages, review owners and publishing responsibilities around your team.
Meeting & contact detailsBefore we begin.
What types of content can you help with?
We can scope website copy, articles, guides, social posts, video scripts and advertising copy. Your proposal defines the formats, quantities and intended channels.
Can we start with a single project?
Yes. A website rewrite, a set of articles or a campaign can be scoped as a standalone project. An ongoing plan is discussed only if it fits your needs.
How do you learn our brand voice?
We start with your existing materials, audience, preferred examples and words to use or avoid. A clear brief and early review help align the tone before wider production.
Who checks the facts?
We review sources and flag claims that need evidence. Your team approves business facts, product details and specialist advice before publication. We do not invent testimonials or results.
Are design and video production included?
Writing and production are different deliverables. Graphic design, photography, filming, editing and publishing are included only where listed in the proposal.
How many revisions are included?
The proposal states the review rounds, feedback deadlines and approval owner. Changes to the original brief or additional formats are scoped before extra work begins.
Will the content rank first on Google?
No ranking or traffic result is guaranteed. We focus on helpful answers, clear structure and relevant topics, then review search and reader behaviour where measurement is available.
Can you improve our existing content?
Yes. We can review older pages, identify gaps and prioritise updates. The scope defines what is rewritten, combined, refreshed or recommended for retirement.
Who owns the finished work?
Ownership, editable files and any third-party asset licences are set out in the proposal. We clarify reuse rights and handover before work starts.
How do we measure whether it works?
We agree the purpose of each piece and review useful signals such as relevant visits, next-page clicks and enquiries. Business results also depend on your offer and follow-up.
LET’S TALK CONTENT
Your business.
A clearer next step.
Tell us what you want to improve. We’ll discuss the priorities and scope before you commit.